Sales are the backbone of every retail business, and in Shopify, we have a stack of apps to increase sales, conversions, customer engagement, and business revenue.
With these apps, you can optimize how customers interact with your store, purchase products, and increase sales by reducing cart abandonment and customer engagement.
Here are the best Shopify apps to increase sales and conversions.
Best Shopify Apps to Increase Conversions
Conversion optimization is the first factor that determines sales.
By optimizing the process for visitors and existing customers, you can lower the customer acquisition cost greatly.
Here’s the best Shopify apps for conversion rate optimization.
Rush.app (Complete Growth Stack for Shopify Businesses)
Rush is the best Shopify app you need to boost your store conversions. Its advanced upsell and cross-sell feature captures your customer's behavior throughout the purchasing journey and comes up with the most relevant suggestions.
With personalized suggestions, you can boost the average order value and the lifetime value of each customer.
Aside from upselling and cross-selling, Rush is also known for its smart email notifications option, which contributes to a better post-purchase experience.
Key Features:
Discover the potent combination of transactional email and SMS for Shopify, presented in collaboration with Emailtize. Watch the video showcasing a jewelry company's success story and the Shopify-integrated Rush.App. Gain insights into doubling lifetime value in just 3 hours.
Candy Rack (Upsell, Cross-Sell)
Candy Rack is one of the most used apps by Shopify sellers that lets you set upsells and cross-sells across your store. You can choose products for upselling on your own or let the AI take care of them.
Key Features:
Pricing:
14-day free trial, then Basic plan at $19.99 per month and Standard plan at $29.99 per month.
Lucky Orange Heatmaps and Replay
Lucky Orange is an audit and re-optimizing app that helps you identify the basic reasons for low conversions. The heatmap feature enables you to identify where customers clicked, tapped, and scrolled.
With this data, you can identify which part is driving conversions and which isn't. Based on that, you can improve where you want conversions. With a better understanding of your customers, you can optimize the purchase journey and improve CRO.
Key Features:
Pricing:
7-day free trial then starting at $10 per month.
PushOwl
One of the biggest hurdles of store conversions is cart abandonment. When an interested visitor decides to leave that favorite product behind just before the last step, PushOwl will help you bring back those customers with automated notifications and drive more sales.
Key Features:
Pricing:
Free forever plan, billing started at $19 per month.
Best Shopify Apps for Shipping
Shipping is the most crucial step that determines the customer return rate. Though it is a neglected step, successful businesses constantly optimize their shipping step for better branding.
Here are some best Shopify apps for the shipping process you can use.
Packlink PRO Shipping Platform
Packlink PRO is one of the most used Shopify apps in the shipping category. It helps you inform your customer about the realistic shipment date, a wide range of shipping options, and offer tailored options based on your customer's preferences.
With Packlink PRO, you can seamlessly offer the best carrier and delivery options at the checkout step - leaving a great impression of your store.
Key Features:
Pricing:
Packlink PRO is free to install, but you will be charged for each shipping label purchase.
ShipStation
ShipStation is one of the well-known apps in the Shopify ecosystem that lets you power up your shipping process. It helps you sync shipping updates, both back and forth, and lets you update your customers fast.
With ShipStation, you can choose from 50+ global carrier services and deliver a seamless international shipping process.
Key Features:
Pricing:
30-day free trial, then starting at $9 per month.
Shopify Local Delivery
If you are running a local business, you can automate the checkout process, delivery options, and delivery fee with the Shopify Local Delivery add-on. With this app, you can manage the deliveries with optimized routes, automated notifications, and order status updates.
Key Features:
Pricing:
Shopify Local Delivery app is free to use.
Shipping Rates - Shipeasy
If you want to take more control over shipping rates based on postal code, order, product parameters, distance, or product dimensions, then Shipping Rates by Shipeasy is the one-stop solution for you.
With this app, you can easily calculate accurate shipping rates and increase profitability for your business. Moreover, you can also set multi-supplier and multi-location rates for dropshipping.
Key Features:
Pricing:
30-day free trial then starting at $9.99 per month.
Best Shopify Apps for Email Marketing
In online businesses, personalization is the key to higher sales and engagement. If you send tailored emails to your segmented audience and present what they are most interested in, it will be easy to make them convert.
Here are some of the best Email Marketing apps available in the Shopify ecosystem that you can use.
Klaviyo: Email Marketing & SMS
Klaviyo is one of the most used email marketing options used by a huge number of business owners in the Shopify ecosystem. You can send personalized emails, notifications, SMS messages, sign-up forms, etc.
Moreover, Klaviyo is famous for being the most flexible platform. It grows as your business grows. You won't need any other email marketing app to back you up.
Key Features:
Pricing:
Free to install then starting at $20 per month.
MailChimp: Email Marketing
MailChimp is one of the well-known email marketing service providers in and outside the Shopify ecosystem. MailChimp is used by many businesses and is known for its great features.
For Shopify sellers, MailChimp helps them boost customer engagement with fewer efforts. With automation and pre-made templates, you can do almost everything you want.
Key Features:
Pricing:
Free to install, then starting at $11 per month.
Privy - Pop-Ups, Email, & SMS
Privy is a complete marketing suite for Shopify sellers. It comes with several solutions, including conversion, email marketing, and SMS tools. With its features, you can skyrocket the sales of your business on Shopify.
Key Features:
Pricing:
Free to install and comes with a 15-day free trial. Pricing starts at $15 per month.
Omnisend - Email Marketing & SMS
Omnisend is another all-in-one eCommerce marketing suite. With it, you can drive sales on autopilot by automating each of your core steps in the process sequence.
Key Features:
Pricing:
Free for up to the first 250 contacts, then starting at $16 per month.
Best Shopify Apps for Product Reviews
In online selling, where there is nothing that can help first-time store visitors trust the product or services you are selling, product reviews work as a savior. Businesses need to make it easy for customers to post product reviews to help them in the long run.
Here are some of the best product reviews apps available in Shopify.
Fera Product Reviews App
Fera is one of the most used product review apps by Shopify sellers. It makes it seamlessly easy to post photo & video reviews of the products. Moreover, it also lets you display the 'verified purchase' badge on the reviews.
With Fera, you can maximize social proof and increase customer trust without compromising branding.
Key Features:
Pricing:
14-day free trial then starting at $9 per month.
Stamped Product Reviews & UGC
Stamped is another great and most-used reviews app used by many Shopify retailers. It helps sellers make it easy to receive reviews and ratings from their customers. With Stamped, you can receive reviews from any social platforms your customers use.
Key Features:
Pricing:
Free for up to 50 orders per month, then starting at $23 per month.
Yotpo Product Reviews & Photos
Yotpo is another Shopify review app that helps you get photo or video reviews without the hassle. It also comes with additional features allowing you to receive reviews from customers and promote them to attract new customers.
Key Features:
Pricing:
Free for the first 50 orders per month, plus 200 extra orders for the first month. Pricing starts at $15 per month.
Loox Product Reviews & Photos
Loox is another great option for Shopify retailers that makes the review process seamless. You can automate the review request email and make it appealing for customers with a discount offer. With better incentives, you can get better reviews, leading to higher sales.
Key Features:
Pricing:
14-day free trial then pricing starting at $9.99 per month.
Best Shopify Apps for Analytics & Tracking
No matter how high-tech or high-quality your store is, if you do not understand how users are interacting with it, you are missing out on great deals.
Analytics and tracking help you get insightful data on how users interact with your store products, how often they are purchasing, what their demographics are, and how they want your products to be.
With this kind of data, you can check what's good and bad, what's working, and what's not. Depending on the data, you can personalize your strategy, improve ‘what's working’ to drive more sales, and 'what's not working’ to optimize the user experience.
Online sellers can use this data in creating a completely personalized experience for shoppers and get attention from an interested audience. Here are some Shopify analytics and tracking apps that you can use to get insightful data.
Analytics Buddy
Analytics Buddy is a perfect solution for those who are using Google Analytics. With Analytics Buddy, you can visualize the entire data from Google Analytics in your Shopify admin window.
It matches your traffic patterns and product catalogs and gives you better and more insightful data on how your store is performing.
Key Features:
Pricing:
Analytics Buddy is free to use for Shopify sellers who use Google Analytics.
Hitstep Analytics
Hitstep Analytics is a great Shopify analytics app that helps you find everything about your audience. From where they are coming from, which product they are viewing & purchasing, and how they interact with your store.
It also comes with a live chat feature that you can use to engage with your visitors.
Key Features:
Pricing:
Free for 2k pageviews per month, starting at $4.99 per month.
Vantage Analytics
Vantage Analytics is a perfect app for those who want easily accessible and insightful data in their Shopify apps. In a matter of clicks, you can get all of your store's real-time and updated data right in front of you.
Key Features:
Pricing:
Vantage Analytics is free to use.
Conversific
Conversific is the last pick under the best Shopify apps for analytics and tracking. It helps Shopify sellers get factual data on what's driving their sales and helps to see loopholes to improve the store's performance.
Key Features:
Pricing:
Free for one store, then starting at $29 per month for two stores.
Key Takeaway…
Sales is the crucial factor focused on by every online retailer. It all depends on your efforts and the tools you use in the process. There are multiple apps available on Shopify you can use to increase sales and drive conversions.
Each app mentioned above targets a crucial step that contributes to driving sales. However, if you want an app to optimize the entire customer journey, try Rush.
It is the only app in the Shopify ecosystem with smart notifications, upsell & cross-sell functionality, shipping and analytics, product reviews, and a multi-language option — a full stack for your store growth.